Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : medimops, Berlin, Allemagne
Etat : very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : Buchpark, Trebbin, Allemagne
Etat : Sehr gut. Zustand: Sehr gut - Neubindung, Buchschnitt leicht verkürzt, Buchecken und -kanten leicht angestoßen, 1. Auflage 2010 | Seiten: 428 | Sprache: Deutsch | Produktart: Bücher.
Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : Leserstrahl (Preise inkl. MwSt.), Oldenbüttel, Allemagne
Hardcover. Etat : As New. 1. Mängelexemplar, ungelesen---. nein.
Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : Lucky's Textbooks, Dallas, TX, Etats-Unis
Etat : New.
Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
Etat : New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book.
Edité par Gabler Verlag Jun 2010, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Buch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Research on advertising, branding and communication from an international perspective is essential in the face of the growing globalisation of markets, which requires academics and practitioners to take an increasingly international orientation in developing communication policies. Researchers as well as advertisers and marketers are confronted with an expanding, and above all changing, variety of both traditional and new media available for communication purposes, among them, advergames, mobile marketing and viral marketing. The goal of this book is to advance more systematic research in these fields from an international orientation. Renowned communication researchers from around the globe have contributed to the making of this book. 428 pp. Deutsch.
Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : booksXpress, Bayonne, NJ, Etats-Unis
Hardcover. Etat : new.
Edité par Gabler, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : Revaluation Books, Exeter, Royaume-Uni
Hardcover. Etat : Brand New. 2010 edition. 412 pages. German language. 8.66x6.14x1.10 inches. In Stock.
Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Buch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - Research on advertising, branding and communication from an international perspective is essential in the face of the growing globalisation of markets, which requires academics and practitioners to take an increasingly international orientation in developing communication policies. Researchers as well as advertisers and marketers are confronted with an expanding, and above all changing, variety of both traditional and new media available for communication purposes, among them, advergames, mobile marketing and viral marketing. The goal of this book is to advance more systematic research in these fields from an international orientation. Renowned communication researchers from around the globe have contributed to the making of this book.
Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : moluna, Greven, Allemagne
Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Prof. Dr. Ralf Terlutter is Professor at the Department of Marketing and International Management at the University of Klagenfurt, Austria.Prof. Dr. Sandra Diehl is Professor at the Department of Media and Communication Sciences at the University of Kla.
Edité par Gabler Verlag, 2010
ISBN 10 : 3834921114 ISBN 13 : 9783834921116
Vendeur : Mispah books, Redhill, SURRE, Royaume-Uni
Hardcover. Etat : Like New. Like New. book.