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Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Reuseabook, Gloucester, GLOS, Royaume-Uni
Livre
Paperback. Etat : Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : booksXpress, Bayonne, NJ, Etats-Unis
Livre
Soft Cover. Etat : new.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Livre
Etat : As New. Unread book in perfect condition.
Edité par Kogan Page, London and Philadelphia, 2014
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Syber's Books, Melbourne, VIC, Australie
Livre Edition originale
Softcover. Etat : Very Good. First Edition. Acknowledgements, introduction by authors references and index. The text is illustrated with the occasional figure. Illustrated dustwrapper with pale yellow and white coloured titles to the front panel and back strip. Quoting the rear panel blurb " . Providing a focused and in-depth examination of the field of marketing research that studies consumers' sensorimotor, cognitive and affective responses to marketing stimuli, Neuro marketing in Action shows both the scientific frameworks and practical applications of this increasingly popular marketing tool." A hint of rubbing to the book edges and panels. Size: Trade Paperback. [5], VI - IX, [2], 2 - 270, [2] pages, Please refer to accompanying picture (s). Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; Neurolinguistics; Modern; ISBN: 0749469277. ISBN/EAN: 9780749469276. Inventory No: 0290686.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Livre
Etat : New.
Edité par Kogan Page 12/3/2013, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : BargainBookStores, Grand Rapids, MI, Etats-Unis
Livre
Paperback or Softback. Etat : New. Neuromarketing in Action: How to Talk and Sell to the Brain 0.91. Book.
Edité par Kogan Page 2013-12-03, London, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Blackwell's, London, Royaume-Uni
Livre
paperback. Etat : New. Language: ENG.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Lucky's Textbooks, Dallas, TX, Etats-Unis
Livre
Etat : New.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : California Books, Miami, FL, Etats-Unis
Livre
Etat : New.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
Livre impression à la demande
Etat : New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book.
Edité par Kogan Page 2013-12, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Chiron Media, Wallingford, Royaume-Uni
Livre
PF. Etat : New.
Edité par Kogan Page Ltd, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Revaluation Books, Exeter, Royaume-Uni
Livre
Paperback. Etat : Brand New. 270 pages. 9.00x6.00x1.00 inches. In Stock.
Edité par Kogan Page Ltd, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlande
Livre Edition originale
Etat : New. Providing a focused and in-depth examination of the field of marketing research that studies consumers' sensorimotor, cognitive and affective responses to marketing stimuli, this book shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Num Pages: 280 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 167 x 16. Weight in Grams: 426. . 2013. 1st Edition. Paperback. . . . .
Edité par Kogan Page Ltd, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : THE SAINT BOOKSTORE, Southport, Royaume-Uni
Livre impression à la demande
Paperback / softback. Etat : New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : GreatBookPricesUK, Castle Donington, DERBY, Royaume-Uni
Livre
Etat : New.
Edité par Kogan Page Ltd, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Revaluation Books, Exeter, Royaume-Uni
Livre
Paperback. Etat : Brand New. 270 pages. 9.00x6.00x1.00 inches. In Stock.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : GreatBookPricesUK, Castle Donington, DERBY, Royaume-Uni
Livre
Etat : As New. Unread book in perfect condition.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Brook Bookstore On Demand, Napoli, NA, Italie
Livre impression à la demande
Etat : new. Questo è un articolo print on demand.
Edité par Kogan Page Ltd, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Kennys Bookstore, Olney, MD, Etats-Unis
Livre
Etat : New. Providing a focused and in-depth examination of the field of marketing research that studies consumers' sensorimotor, cognitive and affective responses to marketing stimuli, this book shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Num Pages: 280 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 167 x 16. Weight in Grams: 426. . 2013. 1st Edition. Paperback. . . . . Books ship from the US and Ireland.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : Brook Bookstore, Milano, MI, Italie
Livre
Etat : new.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Livre
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Livre impression à la demande
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Neuromarketing in Action provides an in-depth review of how the brain functions and the ways in which it unconsciously influences consumer behaviour. It shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Referencing many global brands such as Aston Martin, Hermes, Virgin, Facebook, Ralph Lauren and Fuji, the authors, whose background covers both neuroscience and marketing, showcase the latest thinking on brain function and intelligence, and on the subconscious influences on consumer behaviour. Neuromarketing in Action then examines the ways in which marketing efficiency can be improved through the satisfaction of the customer's senses, emotions, memory and conscience and looks at the impact on current marketing activities such as selling methods, sensory marketing and product modification, and on future strategies like value innovation, sensory brands, increased interaction with social networks and permission marketing.
Edité par Kogan Page Ltd, London, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : CitiRetail, Stevenage, Royaume-Uni
Livre
Paperback. Etat : new. Paperback. Neuromarketing in Action provides an in-depth review of how the brain functions and the ways in which it unconsciously influences consumer behaviour. It shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Referencing many global brands such as Aston Martin, Hermes, Virgin, Facebook, Ralph Lauren and Fuji, the authors, whose background covers both neuroscience and marketing, showcase the latest thinking on brain function and intelligence, and on the subconscious influences on consumer behaviour. Neuromarketing in Action then examines the ways in which marketing efficiency can be improved through the satisfaction of the customer's senses, emotions, memory and conscience and looks at the impact on current marketing activities such as selling methods, sensory marketing and product modification, and on future strategies like value innovation, sensory brands, increased interaction with social networks and permission marketing. Learn how neuromarketing is playing an increasingly important role in current and future marketing strategies. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Edité par Kogan Page, 2013
ISBN 10 : 0749469277ISBN 13 : 9780749469276
Vendeur : moluna, Greven, Allemagne
Livre impression à la demande
Kartoniert / Broschiert. Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Learn how neuromarketing is playing an increasingly important role in current and future marketing strategies.Über den AutorrnrnProfessor Patrick Georges is a neurosurgeon with a passion for improving management and business o.