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Edité par Cambria Press, 2008
ISBN 10 : 1604975369ISBN 13 : 9781604975369
Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
Livre
Etat : Good. Ships from the UK. Used book that is in clean, average condition without any missing pages.
Edité par Cambria Press, 2008
ISBN 10 : 1604975369ISBN 13 : 9781604975369
Vendeur : Lucky's Textbooks, Dallas, TX, Etats-Unis
Livre
Etat : New.
Edité par Cambria Press, 2008
ISBN 10 : 1604975369ISBN 13 : 9781604975369
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Livre impression à la demande
HRD. Etat : New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Edité par Cambria Press, 2008
ISBN 10 : 1604975369ISBN 13 : 9781604975369
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
Livre impression à la demande
Etat : New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book.
Edité par Cambria Press, 2008
ISBN 10 : 1604975369ISBN 13 : 9781604975369
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Livre impression à la demande
HRD. Etat : New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Edité par Cambria Press, 2008
ISBN 10 : 1604975369ISBN 13 : 9781604975369
Vendeur : THE SAINT BOOKSTORE, Southport, Royaume-Uni
Livre impression à la demande
Hardback. Etat : New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Edité par Cambria Press, 2008
ISBN 10 : 1604975369ISBN 13 : 9781604975369
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Livre impression à la demande
Buch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The Internet creates a very unique environment where numerous individuals and widely distributed organizations can communicate and even collaborate for common interests. Virtual communities, shared information databases, and online forums are visible examples of the self-organizing social collectivities, which emerge from the many-to-many interactions among voluntary participants. Online social communities exemplified by blogs and social networking sites are getting more and more attention nowadays from the business sector, and companies are eager to find ways to use them for business opportunities.Despite the mushrooming hype regarding the unlimited potentials of virtual community, little is known about its complex nature-how virtual communities are born, sustained, and under what circumstances they collapse. A virtual community is an aggregate of voluntary participants, in which individual behaviors are in conjunction with the behaviors of others. People decide to contribute or free-ride in response to the contributing or free-riding behaviors of others. If many people already are contributing to the community, for example, one may be strongly tempted to free-ride, while this may not be the case if there are very few contributors. Understanding this social interdependence is the key to grasping the collective dynamics underlying virtual communities.This book aims at illuminating the implications of the collective social dynamics in a computer-mediated environment on advertising, business, and communication in general. Along with conceptual discussions, this book shows some experimental findings related to the psychological and social-structural factors affecting individuals' communicative motivations.'This pioneering book should be valuable to read since it is one of the first academic attempts to shed light on how network structures influence the behaviors of individuals on the Internet.' - John D. Leckenby, Professor and Everett D. Collier Centennial Chair in Communication, The University of Texas at Austin.