Don’t chase the market leader, be the market leader.
Edward de Bono, the bestselling author of Serious Creativity and inventor of lateral thinking teaches you how to move beyond the baseline of competition and find success with sur/petition.
It's simple. If you want to survive in the global marketplace a competitive streak is essential. But what if you want to do more than just survive? In Sur/petition de Bono explains how choosing to run in your own race instead of alongside others will give you the edge over other businesses and creating value monopolies will allow your business to not only survive but become successful.
Broken down into 3 sections Sur/petition will explain:
1. Why most fundamental habits of management thinking maybe inadequate and even dangerous for your business
2. The difference between traditional competition and sur/petition
3. The meaning of ‘valufacture’ and how to create value for your business
Drawing from his immense experience consulting the top corporations in the world, de Bono shows you how to go 'beyond competition' and create a new winning game.
Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard.
In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike.
www.debono.com
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Frais de port :
Gratuit
Vers Etats-Unis
Frais de port :
EUR 2,36
Vers Etats-Unis
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.55. N° de réf. du vendeur G1785041916I4N00
Quantité disponible : 1 disponible(s)
Vendeur : Marissa's Books & Gifts, LLC, Salt Lake City, UT, Etats-Unis
Etat : LikeNew. This book is softcover. This item is like new. Fast Shipping - Safe and Secure - Ships from Utah!. N° de réf. du vendeur 2RUSXW0003T0
Quantité disponible : 1 disponible(s)
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Etat : As New. Unread book in perfect condition. N° de réf. du vendeur 30596761
Quantité disponible : 1 disponible(s)
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
paperback. Etat : Very Good. Sur/petition: The New Business Formula to Help You Stay Ahead of the Competition This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9781785041914
Quantité disponible : 1 disponible(s)
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Etat : New. N° de réf. du vendeur 30596761-n
Quantité disponible : 1 disponible(s)
Vendeur : GF Books, Inc., Hawthorne, CA, Etats-Unis
Etat : New. Book is in NEW condition. 0.49. N° de réf. du vendeur 1785041916-2-1
Quantité disponible : 1 disponible(s)
Vendeur : Book Deals, Tucson, AZ, Etats-Unis
Etat : Fine. Like New condition. Great condition, but not exactly fully crisp. The book may have been opened and read, but there are no defects to the book, jacket or pages. 0.49. N° de réf. du vendeur 353-1785041916-lkn
Quantité disponible : 1 disponible(s)
Vendeur : Grand Eagle Retail, Wilmington, DE, Etats-Unis
Paperback. Etat : new. Paperback. Stay ahead of the competition and create a new winning business formula with Edward de Bono, the father of lateral thinking.Don't chase the market leader, be the market leader.Edward de Bono, the bestselling author of Serious Creativity and inventor of lateral thinking teaches you how to move beyond the baseline of competition and find success with sur/petition.It's simple. If you want to survive in the global marketplace a competitive streak is essential. But what if you want to do more than just survive? In Sur/petition de Bono explains how choosing to run in your own race instead of alongside others will give you the edge over other businesses and creating value monopolies will allow your business to not only survive but become successful.Broken down into 3 sections Sur/petition will explain-1. Why most fundamental habits of management thinking maybe inadequate and even dangerous for your business2. The difference between traditional competition and sur/petition3. The meaning of 'valufacture' and how to create value for your businessDrawing from his immense experience consulting the top corporations in the world, de Bono shows you how to go 'beyond competition' and create a new winning game. Dont chase the market leader, be the market leader.Edward de Bono, the bestselling author of Serious Creativity and inventor of lateral thinking teaches you how to move beyond the baseline of competition and find success with sur/petition.It's simple. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781785041914
Quantité disponible : 1 disponible(s)
Vendeur : Bahamut Media, Reading, Royaume-Uni
paperback. Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9781785041914
Quantité disponible : 1 disponible(s)
Vendeur : booksXpress, Bayonne, NJ, Etats-Unis
Soft Cover. Etat : new. N° de réf. du vendeur 9781785041914
Quantité disponible : 2 disponible(s)