Paperback. Master Modern B2B Sales. Close High-Stakes Deals with Confidence. Build a Sales Engine that Wins Predictably.In today's complex sales world, winning requires far more than effort. It demands mastery of strategy, insight, and execution. 4steps2win reveals the methodology that top performers and elite sales leaders use to navigate multi-stakeholder buying environments and close big deals with clarity & confidence.Based on decades of international experience, common sense in sales, and practical tools proven across industries, 4steps2win breaks down the art and science of advancing and closing high-value B2B opportunities. You will learn how to sharpen deal qualification, craft compelling value propositions, align stakeholders, and build momentum that leads to predictable success.If you want to accelerate your performance, lead a high-performing team, or transform your organization's sales approach, this book shows you where to focus and how to win consistently.What You Will GainPicture holding a blueprint that upgrades your sales effectiveness. Across eighteen chapters, you will master the exact steps that drive results in the real world. Whether you manage complex deals yourself or lead large sales organizations, this book guides you through every stage of the journey.Part 1: Sales Approach teaches you how to secure executive sponsorship, co-create value, craft proposals without losing competitive advantage, and orchestrate closing conversations that optimise value. Part 2: Sales Method gives you the frameworks to navigate multi-stakeholder environments, map influence, validate commitments, and present propositions that resonate with decision makers. Part 3: Implementation equips leaders with practical structures for coaching, governance, and organisational alignment so sales initiatives stick and capability grows across teams. Part 4: Sales Success shows how to scale results by turning wins into intelligence, embedding CRM and process alignment, and building systems that sustain performance. Part 5: Master AI to Win Deals reveals how AI amplifies the entire methodology by transforming data into guidance, accelerating decisions, and creating measurable advantages in deal velocity and win rates.Your Reading StrategyIndividual contributors start with Part 1 for immediate impact on active deals, continue with Part 2 to build systematic excellence, and explore Chapter 17 to enhance performance with AI. Sales managers begin with Part 3 to drive team transformation, then master Parts 1 and 2 to coach effectively, and use Part 4 to scale systems. Executives focus on Chapter 9 and Chapter 18 to drive transformation at scale while delegating implementation steps across the organisation.The Journey AheadThis is not just another sales book. It is your playbook for transformation. Each chapter is built on experience from thousands of deals, hundreds of teams, and real-world challenges across industries and continents.Your competitors are already evolving their approach. The question is not whether to transform, but how quickly you can gain the advantage. Are you ready to master modern sales and close big deals?Your transformation starts now. 4steps2win is the sales methodology that breaks down the art and science of advancing and closing high-stakes B2B deals into pragmatic steps. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

N� de r�f. du vendeur 9781919268507

Contacter le vendeur

Signaler cet article

D�tails bibliographiques

Titre: 4steps2win (Paperback)
�diteur: 4steps2win Publishing
Date de parution: 2025
Langue: anglais
ISBN � 10 chiffres: 1919268502
ISBN � 13 chiffres: 9781919268507
Reliure: Paperback
�tat de l'article: new

A propos de ce titre

Synopsis

Master Modern B2B Sales. Close High-Stakes Deals with Confidence. Build a Sales Engine that Wins Predictably.

In today’s complex sales world, winning requires far more than effort. It demands mastery of strategy, insight, and execution. 4steps2win reveals the methodology that top performers and elite sales leaders use to navigate multi-stakeholder buying environments and close big deals with clarity & confidence.

Based on decades of international experience, common sense in sales, and practical tools proven across industries, 4steps2win breaks down the art and science of advancing and closing high-value B2B opportunities. You will learn how to sharpen deal qualification, craft compelling value propositions, align stakeholders, and build momentum that leads to predictable success.

If you want to accelerate your performance, lead a high-performing team, or transform your organization’s sales approach, this book shows you where to focus and how to win consistently.

What You Will Gain

Picture holding a blueprint that upgrades your sales effectiveness. Across eighteen chapters, you will master the exact steps that drive results in the real world. Whether you manage complex deals yourself or lead large sales organizations, this book guides you through every stage of the journey.

Part 1: Sales Approach teaches you how to secure executive sponsorship, co-create value, craft proposals without losing competitive advantage, and orchestrate closing conversations that optimise value.

Part 2: Sales Method gives you the frameworks to navigate multi-stakeholder environments, map influence, validate commitments, and present propositions that resonate with decision makers.

Part 3: Implementation equips leaders with practical structures for coaching, governance, and organisational alignment so sales initiatives stick and capability grows across teams.

Part 4: Sales Success shows how to scale results by turning wins into intelligence, embedding CRM and process alignment, and building systems that sustain performance.

Part 5: Master AI to Win Deals reveals how AI amplifies the entire methodology by transforming data into guidance, accelerating decisions, and creating measurable advantages in deal velocity and win rates.

Your Reading Strategy

Individual contributors start with Part 1 for immediate impact on active deals, continue with Part 2 to build systematic excellence, and explore Chapter 17 to enhance performance with AI.

Sales managers begin with Part 3 to drive team transformation, then master Parts 1 and 2 to coach effectively, and use Part 4 to scale systems.

Executives focus on Chapter 9 and Chapter 18 to drive transformation at scale while delegating implementation steps across the organisation.

The Journey Ahead

This is not just another sales book. It is your playbook for transformation. Each chapter is built on experience from thousands of deals, hundreds of teams, and real-world challenges across industries and continents.

Your competitors are already evolving their approach. The question is not whether to transform, but how quickly you can gain the advantage.

Are you ready to master modern sales and close big deals?
Your transformation starts now.

Les informations fournies dans la section � A propos du livre � peuvent faire r�f�rence � une autre �dition de ce titre.

Description de la librairie

Visitez la page d�accueil du vendeur

Informations commerciales relatives au vendeur

APOLLO ONLINE CORP.
605 Geddes Street, Wilmington, DE, 19805, U.S.A.

Conditions de vente et de livraison

Conditions g�n�rales de vente

We guarantee the condition of every book as it�s described on the Abebooks web sites. If you�ve changed
your mind about a book that you�ve ordered, please use the Ask bookseller a question link to contact us
and we�ll respond within 2 business days.
Books ship from California and Michigan.

Droit de r�tractation

Si vous �tes un consommateur, vous pouvez vous r�tracter du pr�sent contrat dans les conditions indiqu�es ci-dessous. Etre un consommateur signifie �tre une personne physique qui agit � des fins qui n'entrent pas dans le cadre de son activit� commerciale, industrielle, artisanale ou lib�rale.

Informations standardis�es sur la r�tractation

Droit de r�tractation:

Vous avez le droit de vous r�tracter du pr�sent contrat sans donner de motif dans un d�lai de quatorze jours.

Le d�lai de r�tractation expire quatorze jours apr�s le jour o� vous-m�me, ou un tiers autre que le transporteur et d�sign� par vous, prend physiquement possession du dernier bien, lot ou pi�ce.

Pour exercer le droit de r�tractation, vous devez nous Grand Eagle Retail, 26C Trolley Square, 19806, Wilmington, Delaware, U.S.A., 1 (302) 261-2674, notifier votre d�cision de r�tractation du pr�sent contrat au moyen d'une d�claration d�nu�e d'ambigu�t� (par exemple, lettre envoy�e par la poste, t�l�copie ou courrier �lectronique). Vous pouvez utiliser le mod�le de formulaire de r�tractation mais ce n'est pas obligatoire. Vous pouvez �galement remplir et transmettre une d�claration claire � cette fin sur notre site internet � �Vos commandes� dans �Votre compte�. Si vous utilisez cette option, nous vous enverrons sans d�lai un accus� de r�ception de la r�tractation sur un support durable (par exemple, par courriel).

Pour que le d�lai de r�tractation soit respect�, il suffit que vous transmettiez votre communication relative � l'exercice du droit de r�tractation avant l'expiration du d�lai de r�tractation.

Effets de la r�tractation :

En cas de r�tractation de votre part du pr�sent contrat, nous vous rembourserons tous les paiements re�us de vous, y compris les frais de livraison (� l'exception des frais suppl�mentaires d�coulant du fait que vous avez choisi, le cas �ch�ant, un mode de livraison autre que le mode moins co�teux de livraison standard propos� par nous) sans retard excessif et, en tout �tat de cause, au plus tard quatorze jours � compter du jour o� nous sommes inform�s de votre d�cision de r�tractation du pr�sent contrat. Nous proc�derons au remboursement en utilisant le m�me moyen de paiement que celui que vous aurez utilis� pour la transaction initiale, sauf si vous convenez express�ment d'un moyen diff�rent; en tout �tat de cause, ce remboursement n'occasionnera pas de frais pour vous.

Nous pouvons diff�rer le remboursement jusqu'� ce que nous ayons re�u le bien ou jusqu'� ce que vous ayez fourni une preuve d'exp�dition du bien, la date retenue �tant celle du premier de ces faits.

Vous devrez renvoyer ou rendre le bien, � Grand Eagle Retail, Grand Eagle Retail c/o Kable Product Services, 4275 Thunderbird Lane, 45014-45, Fairfield, Ohio, U.S.A., 1 (302) 261-2674, sans retard excessif et, en tout �tat de cause, au plus tard quatorze jours apr�s que vous nous aurez communiqu� votre d�cision de r�tractation du pr�sent contrat. Ce d�lai est r�put� respect� si vous renvoyez le bien avant l'expiration du d�lai de quatorze jours. Vous devrez prendre en charge les frais directs de renvoi du bien. Votre responsabilit� n'est engag�e qu'� l'�gard de la d�pr�ciation du bien r�sultant de manipulations autres que celles n�cessaires pour �tablir la nature, les caract�ristiques et le bon fonctionnement de ce bien.

Exceptions au droit de r�tractation

Le droit de r�tractation ne s'applique pas � :

la fourniture d'un contenu num�rique (dont livres �lectroniques) non fourni sur un support mat�riel (tel qu'un CD ou un DVD), si vous avez accept� au moment de la passation de votre commande que nous commencions la fourniture de celui-ci et renonc� � votre droit de r�tractation ;
la fourniture d'un journal, d'un p�riodique ou d'un magazine, sauf pour les contrats d'abonnement � ces publications.

Formulaire de r�tractation

(A compl�ter et renvoyer seulement si vous souhaitez-vous r�tracter du pr�sent contrat)

A l'attention de : (Grand Eagle Retail, 26C Trolley Square, 19806, Wilmington, Delaware, U.S.A., 1 (302) 261-2674)

Je vous notifie par la pr�sente ma r�tractation du contrat portant sur la vente des produits suivants :

num�ro de commande :

Command� le/re�u le :

Mon nom et mon adresse :

Signature (seulement si ce formulaire est notifi� en version papier) :

Date

Conditions d'exp�dition

Orders usually ship within 2 business days. All books within the US ship free of charge. Delivery is 4-14 business days anywhere in the United States.

Books ship from California and Michigan.

If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.

Frais d?exp�dition � l?int�rieur de ce pays�: Etats-Unis

Frais d?exp�dition � l?int�rieur de ce pays�: Etats-Unis
Quantit� command�e	6 � 16 jours ouvr�s	6 � 14 jours ouvr�s
Premier article	EUR 0.00	EUR 0.00

Les d�lais de livraison sont fix�s par les vendeurs et varient en fonction du transporteur et du lieu. Les commandes transitant par les douanes peuvent �tre retard�es et les acheteurs sont responsables de tous les droits ou frais associ�s. Les vendeurs peuvent vous contacter au sujet de frais suppl�mentaires afin de couvrir toute augmentation des co�ts d'exp�dition de vos articles.

Modes de paiement

Ajouter aux demandes de livres