Mavericks at Work: Why the Most Original Minds in Business Win - Couverture rigide

Couverture rigide

ISBN 10 : 0007244088 ISBN 13 : 9780007244089

A propos du livre

Présentation de l'éditeur

Meet the innovators and upstarts who are inventing the future of business. Their unconventional ideas and groundbreaking strategies can become your business plan for the twenty-first century—a better way to lead, compete, and succeed.

Business as usual is a bust. In industry after industry, the old guard is cutting back and losing ground. Meanwhile, organizations that were once dismissed as upstarts, or "mavericks," are making waves and growing fast. The only way to stand out from the crowd is to stand for something truly original.

That's the lesson behind the companies, executives, and entrepreneurs you'll meet in Mavericks at Work. They have devised exciting new answers to the timeless challenges facing organizations of every size and leaders in every field: how you make strategy, unleash new ideas, connect with customers.

Their success demonstrates that:

• Being different makes all the difference

• The company with the smartest customers wins

• Great leaders are insatiable learners

Mavericks at Work will help you to think bigger, aim higher, and win more decisively.

Read by Barrett Whitener

Biographie de l'auteur

William C. Taylor is a cofounder of Fast Company and coauthor (with Polly LaBarre) of Mavericks at Work: Why the Most Original Minds in Business Win. A graduate of Princeton University and the MIT Sloan School of Management, he hosts a blog on being "Practically Radical" on HarvardBusiness Online. He lives in Wellesley, Massachusetts, with his wife and two daughters.

Détails de l'édition

• Date d'édition: 1781
• Langue: anglais
• ISBN 10: 0007244088
• ISBN 13: 9780007244089
• Reliure: Relié
• Coordonnées du fabricant: non disponible
• Personne responsable: WordUnited GmbH; distribution@wordunited.com; ; Theodorstrasse 105; DUSSELDORF; 40472; Allemagne