Profiting from Innovation: The Report of the Three-Year Study from the National Academy of Engineering - Couverture rigide

Howard, William G.; Guile, Bruce R.

 
9780029223857: Profiting from Innovation: The Report of the Three-Year Study from the National Academy of Engineering
Couverture rigide
ISBN 10 : 0029223857 ISBN 13 : 9780029223857
Editeur : The Free Press, 1991

Synopsis

American industry is renowned for its technical and scientific breakthroughs - and equally famous for its inability to commercialize its own technology. This report examines the root causes of "technophobia" in companies whose industries are driven by innovation. Drawing on many examples of companies that have been successful at managing innovation, the authors demonstrate how new ideas can be transformed into products efficiently and systematically by removing the barriers that surround innovative technology.

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Éditeur
The Free Press
Date d'édition
1991
Langue
anglais
ISBN 10 
0029223857
ISBN 13 
9780029223857
Reliure
Relié
Nombre de pages
150
Coordonnées du fabricant
non disponible
Personne responsable
non disponible