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Book by Shimp Terence A
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- ÉditeurSouth-Western
- Date d'édition1996
- ISBN 10 0030103525
- ISBN 13 9780030103520
- ReliureRelié
- Numéro d'édition4
- Nombre de pages700
Acheter D'occasion
état : Très bonALMOST BRAND NEW. NEVER USED. A... En savoir plus sur cette édition
EUR 2,48
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EUR 3,73
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ADVT'G,PROMO&SUPP ASPECTS OF MKT COM,4E+ (The Dryden Press Series in Marketing)
Edité par
South-Western College Pub
(1996)
ISBN 10 : 0030103525
ISBN 13 : 9780030103520
Ancien ou d'occasion
Couverture rigide
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre hardcover. Etat : Fine. ALMOST BRAND NEW. NEVER USED. A portion of your purchase of this book will be donated to non-profit organizations.Over 1,000,000 satisfied customers since 1997! Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders. N° de réf. du vendeur 10005435
Acheter D'occasion
EUR 2,48
Autre devise
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Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (The Dryden Press Series in Marketing)
Edité par
South-Western 16/08/1996
(1996)
ISBN 10 : 0030103525
ISBN 13 : 9780030103520
Ancien ou d'occasion
Quantité disponible : 2
Vendeur :
Evaluation vendeur
Description du livre Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9780030103520
Acheter D'occasion
EUR 5,11
Autre devise
Image d'archives
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (The Dryden Press Series in Marketing)
Edité par
South-Western 16/08/1996
(1996)
ISBN 10 : 0030103525
ISBN 13 : 9780030103520
Ancien ou d'occasion
Quantité disponible : 2
Vendeur :
Evaluation vendeur
Description du livre Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9780030103520
Acheter D'occasion
EUR 5,11
Autre devise
Image fournie par le vendeur
Advertising, Promotion, and Supplemental Aspects of Integrated Marketing Communications
Edité par
The Dryden Press
(1997)
ISBN 10 : 0030103525
ISBN 13 : 9780030103520
Ancien ou d'occasion
Couverture rigide
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre Hardcover. Etat : Very good. No Jacket. Fourth edition. VGC.The Dryden Press,1997.Fourth edition.Large format hardback(a couple of nicks and scratches on the cover) in VGC,no Dj.Illustrated with colour,b/w photos,drawings,diagrams,tables.Nice and clean pages with a couple of nicks and creases on the edges of the pages,some pencil marks impressions on the edges of some pages,mark and name written on the edge of the title page.The book is in VGC with light shelf wear.608pp including Glossary,index.Heavy book(approx. 1.5 Kg) This is another paragraph Product Description: Now available in an exciting, eye-catching, four-colour text, Shimp's Advertising, Promotion and Supplemental Aspect of Integrated Marketing Communications 4/e fully integrates all aspects of marketing communication, providing a more complete treatment of sales promotion, point-of-purchase communications and advertising media selection than any text on the market. Beginning in Chapter 1, the fourth edition takes a more extensive integrated marketing communication (IMC) perspective than in previous editions and also introduces a 'building-brand-equity' perspective that is utilised throughout the chapters following. N° de réf. du vendeur 127
Acheter D'occasion
EUR 21,30
Autre devise