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Business Marketing Management: A Strategic View of Industrial and Organizational Markets - Couverture souple
Synopsis
Providing the most current and complete treatment of business-to-business marketing, this comprehensive market leader captures and integrates the latest developments in market ysis, relationship management, supply chain management, marketing strategy development, and electronic commerce. Popular in both the United States and Europe since its first edition, the text provides expanded treatment of relationship strategies, the technology adoption life cycle, strategy formulation in high-tech industries, new product and service development for business markets, and Internet strategies
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Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Edité par
Thomson Learning, 1994
ISBN 10 : 0030949181
ISBN 13 : 9780030949180
Ancien ou d'occasion
Couverture souple
Vendeur : -OnTimeBooks-, Phoenix, AZ, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. N° de réf. du vendeur OTV.0030949181.G
Acheter D'occasion
EUR 15,40
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Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Edité par
Thomson Learning, 1994
ISBN 10 : 0030949181
ISBN 13 : 9780030949180
Ancien ou d'occasion
Softcover
Vendeur : Ammareal, Morangis, France
Évaluation du vendeur 5 sur 5 étoiles
Softcover. Etat : Très bon. Ancien livre de bibliothèque. Légères traces d'usure sur la couverture. Salissures sur la tranche. Edition 1994. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Slight signs of wear on the cover. Stains on the edge. Edition 1994. Ammareal gives back up to 15% of this item's net price to charity organizations. N° de réf. du vendeur E-272-943
Acheter D'occasion
EUR 3,59
Expédition à EUR 16,50
Expédition depuis France vers Etats-Unis
Expédition depuis France vers Etats-Unis
Quantité disponible : 1 disponible(s)