Sales Reengineering from the Outside in: Engaging Customers With a New Approach to Sales, Marketing, and Service - Couverture rigide

Blessington, Mark; O'Connell, William

 
9780070059504: Sales Reengineering from the Outside in: Engaging Customers With a New Approach to Sales, Marketing, and Service

Synopsis

This text charts the major paradigm shift in the selling press. It describes and shows how to deal with a new breed of customer, and shows the latest methods for re-engineering the sales process based on input from top sales managers.

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