Strategic Management - Couverture rigide

Dess, Gregory G.; Miller, Alex

 
9780070165694: Strategic Management
Couverture rigide
ISBN 10 : 0070165696 ISBN 13 : 9780070165694
Editeur : McGraw-Hill Inc.,US, 1993

Synopsis

This work, complete with cases, features coverage of core concepts in strategic management. It offers fully integrated treatment of business ethics, small businesses and entrepreneurships, as well as full-chapter coverage of global strategic management. Theory and concepts are brought to life through numerous current examples drawn from a wide variety of organizations. The book's collection of 36 cases includes a mix of original author-written cases and additional classic and contemporary cases based on a variety of industries and organization types. Drawing on a broad range of academic research, it stresses strategic management as a set of skills and a way of thinking that must be developed by all managers.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
McGraw-Hill Inc.,US
Date d'édition
1993
Langue
anglais
ISBN 10 
0070165696
ISBN 13 
9780070165694
Reliure
Relié
Nombre de pages
923
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780070427914: Strategic Management

Edition présentée

ISBN 10 :  0070427917 ISBN 13 :  9780070427914
Editeur : McGraw-Hill Inc.,US, 1995
Couverture rigide