Articles liés à The Dynamics of Mass Communication
Synopsis
An introduction to mass communication, this text provides a comprehensive, provocative discussion of the many facets of the media. In its analysis of the theory, history, structure, ethics, and regulations of the media, it presents thorough coverage of the complex issues facing the major media today. The interpendence of the media is emphasized providing substantial food for critical thought given the increasing difficulty of separating film and television, radio and the recording business, popular novels and motion pictures, contemporary news events and made-for-TV films. There is updated analysis of future technologies in chapter 23, "Mass Media in the Future", with a new cultural/critical perspective and updated examples and research are included throughout the book. The new edition features expanded coverage of foreign ownership and international communication and it maintains the informal, conversational, even entertaining writing style which has become the hallmark of Dominick's books. Also available are an instructor's manual (0-07-017806-2) and CTBs for both IBM PC 5.25" (0-07-832656-7) and Macintosh (0-07-832655-9).
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THE DYNAMICS OF MASS COMMUNICATION ; 4 /E
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McGraw-Hill Inc.,US, 1992
ISBN 10 : 0070178054
ISBN 13 : 9780070178052
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The Dynamics Of Mass Communication ; 4 /E
Edité par
McGraw-Hill Inc.,US, 1992
ISBN 10 : 0070178054
ISBN 13 : 9780070178052
Neuf
Couverture souple
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The Dynamics of Mass Communication
Edité par
McGraw-Hill, 1993
ISBN 10 : 0070178054
ISBN 13 : 9780070178052
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Softcover. Etat : Fine. Leichte Risse; Farbveränderung durch Alter/Sonne. An introduction to mass communication, this text provides a comprehensive, provocative discussion of the many facets of the media. In its analysis of the theory, history, structure, ethics, and regulations of the media, it presents thorough coverage of the complex issues facing the major media today. N° de réf. du vendeur c9fb596f-8541-4d1c-bdbf-17801dbaca16
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The dynamics of mass communication. (McGraw-Hill series in mass communication). Ex-Library.
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McGraw-Hill, New York, &c., 1993
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ISBN 13 : 9780070178052
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