Global Operations Management - Couverture rigide

Flaherty, M.Therese

 
9780070237162: Global Operations Management

Synopsis

This groundbreaking text builds upon introductory operations management courses and presents conceptual frameworks to help students recognize and meet strategic international operations management challenges. Using a combination of original text, cases, and readings, "Global Operations Management" approaches its topic from the perspective of current American business, and emphasizes innovative projects undertaken to capture the promise of global competitive advantage. A very thoughtful selection of readings, many written by out most influential business scholars (e.g., Porter, Deming, Hofstede) helps students relate the cases to broader operations experience and issues.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9780071142151: GLOBAL OPERATIONS MGMT/ISE

Edition présentée

ISBN 10 :  0071142150 ISBN 13 :  9780071142151
Editeur : McGraw-Hill Professional, 1996
Couverture souple