The Warroom Guide to Competitive Intelligence - Couverture rigide

Shaker, Steven; Gembicki, Mark

Couverture rigide

ISBN 10 : 007058057X ISBN 13 : 9780070580572

Editeur : McGraw-Hill Professional, 1999

Synopsis

This is the first definitive, in-the-trenches guide to bring proven government intelligence tactics onto the corporate battlefiled. Helping companies turn information into intelligence, and then use this knowledge strategically, Shaker and Gembicki offer crucial advice for every business person on how to collect, analyze, and disseminate vital information to key decision-makers. And in a proactive strike, "The Warroom Guide to Competitive Intelligence" tells organizations how to set up their own "WarRoom", in order to gather and protect vital information to give them that competitive edge.

Détails de l'édition

• Éditeur: McGraw-Hill Professional
• Date d'édition: 1999
• Langue: anglais
• ISBN 10: 007058057X
• ISBN 13: 9780070580572
• Reliure: Relié
• Nombre de pages: 240
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible