Logistical Management - Couverture souple

BOWERSOX

Couverture souple

ISBN 10 : 0071140700 ISBN 13 : 9780071140706

Editeur : McGraw-Hill Publishing Co., 1996

Synopsis

Written by a well-renowned author team, this undergraduate text is intended for the required course for all logistics, transportation, and material management majors, as well as for the logistic elective course for marketing majors. This book is an updated, broadened version of a classic text last published in 1986 and now uses a systems integration of physical distribution, manufacturing support, and procurement for a viewpoint of total logistics management. The book presents a comprehensive description of contemporary logistical practice as it currently exists within the private and public sectors. It also presents a conceptual approach to integration that illustrates how the discipline is likely to change in the future. In-depth treatment of more advanced topics, such as strategic alliances, materials management integration, inventory, information technology, and location analysis, make the text useful for secondary coursework. Comprehensive case material and problems supplement the text.

Détails de l'édition

• Éditeur: McGraw-Hill Publishing Co.
• Date d'édition: 1996
• Langue: anglais
• ISBN 10: 0071140700
• ISBN 13: 9780071140706
• Reliure: Broché
• Nombre de pages: 750
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible