Management: Leading and Collaborating in the Competitive World - Couverture souple

Bateman, Thomas S; Snell, Scott A

Couverture souple

ISBN 10 : 0071318038 ISBN 13 : 9780071318037

Editeur : McGraw-Hill Higher Education, 2012

Synopsis

Book by Thomas S Bateman

A propos du livre

Présentation de l'éditeur :

Bateman and Snell's Management: Leading & Collaborating in a Competitive World is a text with a fully modernised functional approach. This text is maintaining the four traditional functions of planning, organising, leading, and controlling, while modernising and re-visioning the concepts as delivering strategic value, building a dynamic organization, mobilising people, and learning and changing.Bateman/Snell' results-oriented approach is a unique hallmark of this textbook. In this ever more competitive environment there are five essential types of performance, on which the organization beats, equals, or loses to the competition which are cost, quality, speed, innovation, service and sustainability. These six performance dimensions, when done well, deliver value to the customer and competitive advantage to you and your organization. Throughout the text Bateman & Snell remind students of these five dimensions and their impact on the "bottom line" with marginal icons contributing to the leadership and collaboration theme, which is the key to successful management. People working with one another, rather than against, is essential to competitive advantage.

À propos de cette édition

• Éditeur: McGraw-Hill Higher Education
• Date d'édition: 2012
• ISBN 10: 0071318038
• ISBN 13: 9780071318037
• Reliure: Broché
• Nombre de pages: 800