It is hard to open a newspaper or listen to a news report without being innundated with information about Internet business. The opportunites are endless, but the realities are harsh. One of the most brutal is that few companies, regardless of size or reputation, have truly succeeded in e-commerce. A rare exception to this is CISCO Systems. This volume shows business managers how to exploit the potential of the Internet based upon CISCO System's strategic approach.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Amir Hartman (San Francisco, CA) is a professor at the University of California at Berkeley and the managing director of CISCO Systems Internet Business Solutions Group. John Kador (Geneva, IL), is an industry analyst and journalist, and the author of many books. John G. Sifonis (San Francisco, CA) is a veteran information technology consultant and writer.
John Sifonis is Managing Director at Cisco's Internet Business Solutions Group. A renowned information technology consultant and former senior partner in the Management Consulting Group of Ernst & Young, Sifonis is the coauthor of Corporation on a Tightrope and Dynamic Planning.
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
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