Beyond the Shadow of the Senators: The Untold Story of the Homestead Grays and the Integration of Baseball - Couverture rigide

Snyder, Brad

 
9780071408202: Beyond the Shadow of the Senators: The Untold Story of the Homestead Grays and the Integration of Baseball

Synopsis

A witty and frank look at the ad biz from one of its most respected voices Advertising has become an endless stream of cliches, cheesy productions, miscast celebrities, and gratuitous sex--and take-no-prisoners Advertising Age columnist Bob Garfield has had enough. In the often hilarious, always dead-on And Now a Few Words from Me, Garfield looks at the best and the worst in today's advertising as he tells advertising pros that it's time to swallow their own egos, return clients' rights to the forefront, and--once and for all--eliminate bad advertising from the face of the earth.

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À propos de l'auteur

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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Autres éditions populaires du même titre

9780071431972: Beyond the Shadow of the Senators: The Untold Story of the Homestead Grays and the Integration of Baseball

Edition présentée

ISBN 10 :  0071431977 ISBN 13 :  9780071431972
Editeur : McGraw-Hill Professional, 2004
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