The Leadership Genius of Alfred P. Sloan: Invaluable Lessons on Business, Management, And Leadership for Today's Manager - Couverture rigide

Freeman, Allyn

 
9780071457965: The Leadership Genius of Alfred P. Sloan: Invaluable Lessons on Business, Management, And Leadership for Today's Manager

Synopsis

Considered one of the most influential business leaders of the 20th Century, Alfred P. Sloan created the organisational and marketing approaches that have become the models for all large companies well into the present day.

From his groundbreaking approaches for leadership by consensus, encouraging dissent, employing facts and data, and managing consumers, Sloan not only created the GM powerhouse, but influenced the strategic vision, managerial and leadership style, and operational discipline of today’s most successful companies.

In The Leadership Genius of Alfred P. Sloan, Allyn Freeman takes readers through a detailed analysis of the Sloan principles, their application at GM, and how established organisations are effectively implementing the concepts. The author distills lessons from companies as varied as IBM and Trader Joe’s to demonstrate the timeliness of Sloan’s principles and shows readers how to apply these concepts to their own organisations.

  • Sloan’s brilliance as the CEO of General Motors is legendary and the approaches he conceived of and implemented there timeless
  • Sloan’s organisational and marketing models remain as practical today as when they were first created
  • The Leadership Genius of Alfred P. Sloan provides a detailed analysis of each Sloan principle, its historic application at GM, and how established organisations successfully implemented the Sloan idea
  • In this book, Sloan’s innovative business practices are brought up to date with instructive case studies from modern companies that take a lessons-oriented approach for managers who want to duplicate the methods in their own companies
  • The book includes lessons from leading businesses across a wide range of industries, from IBM, Apple, and Sony to Heinz, Federated, and Trader Joe’s
  • Allyn Freeman is an experienced author and business consultant with strong connections within the business community
  • Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

    À propos de l?auteur

    McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

    Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.