How to Plan And Execute Strategy: 24 Steps to Implement Any Corporate Strategy successfully - Couverture rigide

Stettinius, Wallace; Wood, D. Robley; Doyle, Jacqueline; Colley, John

 
9780071484374: How to Plan And Execute Strategy: 24 Steps to Implement Any Corporate Strategy successfully
Couverture rigide
ISBN 10 : 007148437X ISBN 13 : 9780071484374
Editeur : McGraw-Hill Professional, 2006

Synopsis

Strengthen your competitive advantage with a flawless corporate strategy

How to Plan and Execute Strategy provides you with 24 practical steps for creating, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook shares exactly what you need to know in order to:

  • Define your businesses
  • Know your market
  • Understand your opportunities and threats
  • Set feasible goals and objectives
  • Create the strategies to achieve your objectives
  • Identify and set priorities
  • Write your business plan
  • Get the right people
  • Communicate the strategy and obtain commitment
  • Integrate across functions
  • Execute with discipline
  • Monitor results, evaluate, and react

    Every successful company has benefited from an excellent corporate strategy. With the proven techniques in this portable, hands-on guide, your business will reap the same rewards. How to Plan and Execute Strategy shows how to get a leg up on your competition and sustain your lead for the long run.

    • Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

    À propos des auteurs

    Wallace Stettinius is a visiting lecturer at the University of Virginia's Darden Graduate School of Business Administration.

    McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

    Jacqueline L Doyle is a visiting assistant Professor at the University of Virginia's Darden Graduate School of Business Administration.

    John L Colley, Jr. is a professor at the University of Virginia's Darden Graduate School of Business Administration.

    Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

    Éditeur
    McGraw-Hill Professional
    Date d'édition
    2006
    Langue
    anglais
    ISBN 10 
    007148437X
    ISBN 13 
    9780071484374
    Reliure
    Relié
    Nombre de pages
    128
    Coordonnées du fabricant
    non disponible
    Personne responsable
    non disponible

    Autres éditions populaires du même titre

    9780071456043: How to Plan and Execute Strategy: 24 Steps To Implement Any Corporate Strategy Successfully (The Mcgraw-Hill Professional Education Series)

    Edition présentée

    ISBN 10 :  007145604X ISBN 13 :  9780071456043
    Editeur : McGraw-Hill, 2005
    Couverture souple