Be #1 on Google: 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site - Couverture souple

Smith, Jon

 
9780071629607: Be #1 on Google: 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site

Synopsis

Google Your Way to the Top of Your Industry!

It's great to have a punchy Web site, but if you aren'toptimizing your search-engine presence, you're just anothercompany lost in cyberspace.

With Be #1 on Google, you can instantly put your companyin the top spot of relevant online searches--and dramaticallyincrease sales. An international expert in search-engineoptimization, Jon Smith explains how to draw seriouscustomers--not curious or bored Web surfers--to your site by

  • Registering with Google
  • Coming up with the best keywords
  • Thinking like your customers
  • Making your site totally accessible
  • Using metadata to your advantage
  • Advertising on the Web
  • Measuring what works, and what doesn't

Containing 52 techniques in all, each of which can usedimmediately, Be #1 on Google is the essential guide towinning the battle for first ranking on the world's most utilizedsearch engine.

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À propos de l?auteur

Jon Smith is StrategyAdviser and Head ofDeenero at Aedgency.comand was part of the start-upteams for Amazon.co.uk, Kitbag.com, and The FloristExchange. He is the authorof Grow Your Business withGoogle AdWords(TM).

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.