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EPIC Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less - Couverture rigide

Pulizzi, Joe

 
9780071819893: EPIC Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less
Couverture rigide
ISBN 10 : 0071819894 ISBN 13 : 9780071819893
Editeur : McGraw-Hill Professional, 2013

Synopsis

Reach more customers than ever with TARGETED CONTENT

Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and "stories" tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability.

Joe Pulizzi is a content marketing strategist, speaker and founder of the Content Marketing Institute, which runs the largest physical content marketing event in North America, Content Marketing World.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Joe Pulizzi is founder and chief content officer for Junta42, the leading online resource for content marketing.

À propos de la quatrième de couverture

Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and "stories" tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability

À propos de la deuxième de couverture

Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and "stories" tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
McGraw-Hill Professional
Date d'édition
2013
Langue
anglais
ISBN 10 
0071819894
ISBN 13 
9780071819893
Reliure
Relié
Nombre de pages
352
Coordonnées du fabricant
non disponible
Personne responsable
non disponible