Corporate Information Strategy and Management: Text and Cases - Couverture rigide

Applegate, Lynda M.; Austin, Robert D.; McFarlan, F.Warren

 
9780072456721: Corporate Information Strategy and Management: Text and Cases
Couverture rigide
ISBN 10 : 0072456728 ISBN 13 : 9780072456721
Editeur : McGraw Hill Higher Education, 2002

Synopsis

"Corporate Information Strategy and Management: Text and Cases 6/e" by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
McGraw Hill Higher Education
Date d'édition
2002
Langue
anglais
ISBN 10 
0072456728
ISBN 13 
9780072456721
Reliure
Relié
Numéro d'édition
6
Nombre de pages
736
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780072947755: Corporate Information Strategy And Management: Text And Cases

Edition présentée

ISBN 10 :  0072947756 ISBN 13 :  9780072947755
Editeur : McGraw-Hill Professional, 2005
Couverture rigide