Articles liés à Imc With Powerweb: Using Advertising and Promotion...
Synopsis
This is an applied text with a strong brand message. Most texts on the market teach functions, but neglect integration and organization, which should be the very foundation of Marketing. This text answers the questions of "when to use, how to use, and who should be involved" in the interrelated functions of Marketing today. This text also teaches the cost effectiveness of developing brand relationship (managing the ongoing dialogue between buyer and seller) and how to truly integrate the consumer into Business-to-business marketing vs. Business-to-consumer marketing (B2B and B2C).
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Résultats de recherche pour Imc With Powerweb: Using Advertising and Promotion...
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Using Advertising and Promotion to Build Brands with Powerweb
Edité par
McGraw-Hill Higher Education, 2001
ISBN 10 : 0072501073
ISBN 13 : 9780072501070
Ancien ou d'occasion
Couverture rigide
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 15871079-6
Quantité disponible : 1 disponible(s)
Image d'archives
MP IMC: Using Advertising and Promotion to Build Brands with PowerWeb
Edité par
McGraw-Hill College, 2001
ISBN 10 : 0072501073
ISBN 13 : 9780072501070
Ancien ou d'occasion
Couverture rigide
Vendeur : HPB-Red, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
hardcover. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! N° de réf. du vendeur S_384275663
Quantité disponible : 1 disponible(s)
Image d'archives
MP IMC: Using Advertising and Promotion to Build Brands with PowerWeb
Edité par
McGraw-Hill College, 2001
ISBN 10 : 0072501073
ISBN 13 : 9780072501070
Ancien ou d'occasion
Couverture rigide
Vendeur : dsmbooks, Liverpool, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
hardcover. Etat : Good. Good. book. N° de réf. du vendeur D8S0-3-M-0072501073-3
Quantité disponible : 1 disponible(s)