Business Communication Design: Creativity, Strategies, Solutions - Couverture souple

Angell, Pamela A

Couverture souple

ISBN 10 : 0072859857 ISBN 13 : 9780072859850

Editeur : McGraw Hill Higher Education, 2003

Synopsis

"Business Communication Design: Creativity, Strategies, Solutions" by Pamela Angell emphasizes the role of critical and creative thinking in the communication process. Students learn a systematic approach to designing messages for every business communication situation. The authors offer a simple, yet effective model for message design that focuses on the needs of the people involved in the communication and the circumstances of the message. "Business Communication Design" addresses the variety of communication options that modern workers face.

Détails de l'édition

• Éditeur: McGraw Hill Higher Education
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 0072859857
• ISBN 13: 9780072859850
• Reliure: Broché
• Nombre de pages: 608
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible