"Basic Business Communication (BBC), 10/e" by Lesikar and Flatley provides both student and instructor with all the tools needed to navigate through the complexity of the modern business communication environment. Exciting new student resources, including a subscription to the Merriam Webster Collegiate website and an enhanced CD-ROM, allow students to practice and master concepts in fun and interesting ways. BBC attends to the dynamic, fast-paced, and ever-changing means by which business communication occurs by being the most technologically current and pedagogically effective books in the field. It has realistic examples that are both consumer-and business-oriented.
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Raymond V. Lesikar (Horseshoe Bay, TX) is a retired business professor. Marie E. Flatley (San Diego, CA) is a business instructor at San Diego State University.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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