Synopsis
O’Brien’s Introduction to Information Systems 12/E reflects the movement toward enterprise-wide business applications. All new real world case studies correspond with this curriculum shift as well. The text’s focus is on teaching the general business manager how to use and manage the most current IT technologies such as the Internet, Intranets, and Extranets for electronic commerce and enterprise collaboration, and how IT contributes to competitive advantage, reengineering business processes, and decision-making.
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À propos de l?auteur
James A. O'Brien completed his undergraduate studies at the University of Hawaii and Gonzaga University and earned an MS and PhD in Business Administration from the University of Oregon. He has been professor and coordinator of the CIS area at Northern Arizona University, professor of Finance and Management Information Systems and chairman of the Department of Management at Eastern Washington University, and a visiting professor at the University of Alberta, the University of Hawaii, and Central Washington University. Jim's research interests lie in developing and testing basic conceptual frameworks used in information systems development and management. He has written eight books, including several that have been published in multiple editions. He has also contributed to the field of information systems through the publication of many articles in business and academic journals, as well as through his participation in academic and industry associations in the field of information systems.
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