Articles liés à Strategy, 2008-2009

Strategy, 2008-2009 - Couverture souple

Ketchen, Dave J.; Eisner, Alan

 
9780073381282: Strategy, 2008-2009

Synopsis

An overview: "Strategy 2008-2009" is concisely written to cover the core strategy concepts within strategic management and to do so in a rigorous yet engaging way. This text builds on both real-life examples and academic research and provides appropriate cases chosen specifically for the textbook. Designed by faculty at a focus group, this text will be published in 2-color format on an annual basis to ensure that company examples are current and relevant to students and instructors.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.