This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public relations writing--including news releases, backgrounders, newsletter and magazine articles, brochures, print advertising copy, and broadcast scripts. Recent technological changes are also covered to give students an understanding of how technology impacts the public relations industry. In the constantly changing world of public relations, the text continues to stress the need for public relations professionals to communicate more effectively to all audiences.
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Vendeur : Zoom Books East, Glendale Heights, IL, Etats-Unis
Etat : very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. N° de réf. du vendeur ZEV.0073511927.VG
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Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
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Vendeur : Better World Books: West, Reno, NV, Etats-Unis
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Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Etat : Good. 6 Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 4323578-6
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Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
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Vendeur : The Maryland Book Bank, Baltimore, MD, Etats-Unis
paperback. Etat : Good. 6th Edition. Corners are slightly bent. Used - Good. N° de réf. du vendeur 14-A-5-0140
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Vendeur : a2zbooks, Burgin, KY, Etats-Unis
Softcover. Etat : Very Good. 6th Edition. Text appears clean, but may contain some marks that we missed. Light Shelf Wear, Looks nice. 377 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0073511927. ISBN/EAN: 9780073511924. Pictures of this item not already displayed here available upon request. Inventory No: 1561062764. N° de réf. du vendeur 1561062764
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