Strategic Control: Milestones for Long-Term Performance - Couverture rigide

Quinn, John; Goold, Michael

 
9780091746186: Strategic Control: Milestones for Long-Term Performance

Synopsis

Strategic control is concerned with measuring and rewarding strategic performance against pre-set goals, in the same way as budgetary control measures and rewards financial achievement against pre-set budgets. But strategy is long-term and budgeting is short-term. So how does an organization reconcile strategy with budgeting and ensure that managers achieve both budgetary and strategic targets? This book shows how to control a company's strategic direction on an everyday basis. It shows how strategic "milestones" can be woven into business plans, how they can be evaluated, changed and integrated with day-to-day activities. It also shows how this sort of planning can inject new motivation into managers, and encourage a new entrepreneurial spirit in a company.

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Autres éditions populaires du même titre

9780273605362: Strategic Control: Strategic Milestones for Long-term Performance

Edition présentée

ISBN 10 :  0273605364 ISBN 13 :  9780273605362
Editeur : Financial Times Prentice Hall, 1994
Couverture rigide