Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research - Couverture souple

Couverture souple

ISBN 10 : 012821936X ISBN 13 : 9780128219362

Editeur : Woodhead Publishing, 2022

Synopsis

Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research, Second Edition presents the latest findings and recommendations on the proper choice and use of rapid product profiling methods. Each chapter is written by a key opinion leader on a specific method with discussions on theory, pros, cons and the application of each method that is demonstrated through a case study. This valuable resource educates and empowers those working in research and development on how to meet shorter product turnaround times at lower cost and with no compromise on quality.

This book is not just needed by the scientific community, it is an essential must have in an industry challenged by a "speed to market" mantra.

A propos du livre

À propos des auteurs

Julien Delarue is Assistant Professor of Sensory & Consumer Science at the University of California Davis. His research focuses on methods to measure consumer sensory perception and preferences and on their effective use in R&D. He seeks to develop high validity consumer-oriented methods. His research explores the role of context in hedonic measures using immersive environments and digital technologies. He also works to develop and validate rapid and flexible descriptive analysis methods with application to new product development and consumer research. Formerly a Professor at AgroParisTech in the food science and technology joint research unit with INRAE and Université Paris-Saclay, he has served as the Chair of the French Society for Sensory Analysis (SFAS) and of the European Sensory Science Society (E3S).

J. Ben. Lawlor is a sensory and consumer scientist at Nestlé with a background in nutritional sciences. His primary interests are in the promotion and education of the value of sensory sciences, the translation of sensory science into impactful business solutions, and the use of sensory and nutritional sciences for healthy, and sustainable, eating behaviors.

Détails de l'édition

• Éditeur: Woodhead Publishing
• Date d'édition: 2022
• Langue: anglais
• ISBN 10: 012821936X
• ISBN 13: 9780128219362
• Reliure: Broché
• Numéro d'édition: 2
• Nombre de pages: 612
• Éditeur: Delarue Julien, Lawlor J. Ben
• Coordonnées du fabricant: non disponible
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Friedensallee 273; Hamburg; 22763; Allemagne