Electronic Commerce Relationships: Trust by Design - Couverture souple

Keen, Peter G. W.; Ballance, Craigg; Chan, Sally; Schrump, Steve

Couverture souple

ISBN 10 : 0130170372 ISBN 13 : 9780130170378

Editeur : Prentice Hall, 1999

Synopsis

The goal of this book is a clear, no hype, interpretation of what is happening with the growth of the EC-not only to address the profound ways that it is affecting the business community-but also to provide a framework for the sale and effective use of EC in any of its forms. The book will provide the reader with several things: A no nonsense approach to the key issues surrounding EC-such as risk migration, trust, control, audit, and security; an interpretation of where EC technology is and where it is going; recommendations and realistic suggestions on how to gain from using EC-removing the myths and unfulfilled promises of technology.

A propos du livre

À propos de l'auteur

The authors are all recognized leaders in E-commerce, with distinguished histories of writing, consulting, and developing electronic business solutions for major corporations.

Détails de l'édition

• Éditeur: Prentice Hall
• Date d'édition: 1999
• Langue: anglais
• ISBN 10: 0130170372
• ISBN 13: 9780130170378
• Reliure: Broché
• Nombre de pages: 247
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible