Impact: A Guide to Business Communication - Couverture souple

Northey, Margot

 
9780130325488: Impact: A Guide to Business Communication
Couverture souple
ISBN 10 : 0130325481 ISBN 13 : 9780130325488
Editeur : Prentice-Hall (Canada), 2001

Synopsis

Appropriate for college, university and MBA-level courses in Business Communications. Impact is for those who believe thinking through a communications problem is far more effective than plugging in a formula. A conceptual rather than formulaic approach develops students' critical thinking abilities. Once they have mastered the principles in Impact, students will be able to apply them to any writing or speaking task in order to create effective communications. A concise and readable style makes it easy for students to learn what they need without wading through a mass of detail.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Appropriate for college, university and MBA-level courses in Business Communications.

Impact is for those who believe thinking through a communications problem is far more effective than plugging in a formula. A conceptual rather than formulaic approach develops students' critical thinking abilities. Once they have mastered the principles in Impact, students will be able to apply them to any writing or speaking task in order to create effective communications. A concise and readable style makes it easy for students to learn what they need without wading through a mass of detail.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Prentice-Hall (Canada)
Date d'édition
2001
Langue
anglais
ISBN 10 
0130325481
ISBN 13 
9780130325488
Reliure
Broché
Numéro d'édition
5
Nombre de pages
320
Coordonnées du fabricant
non disponible
Personne responsable
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italie