Globalization and Business - Couverture souple

Daniels, John D.; Radebaugh, Lee H.; Sullivan, Daniel P.

Couverture souple

ISBN 10 : 0130620300 ISBN 13 : 9780130620309

Editeur : Pearson, 2001

Synopsis

For international business courses in both undergraduate and graduate programs. Offering a fourteen-chapter format, this brief text provides students with a "quick read" of the most pertinent issues in international business. *Chapter-opening vignettes. - Illustrates for students the importance of chapter material. *Intentionally strategic organization. - Provides instructors with fourteen chapters for ease in scheduling of materials. *Integration of a micro and macro focus. - Appeals to students separate roles as managers and as citizens.

A propos du livre

Présentation de l'éditeur

For International Business courses in both undergraduate and graduate programs.

Offering a fourteen-chapter format, this brief text provides students with a solid framework of the most pertinent and current issues in international business.

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2001
• Langue: anglais
• ISBN 10: 0130620300
• ISBN 13: 9780130620309
• Reliure: Broché
• Nombre de pages: 399
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie