Synopsis
For the one semester (or briefer) course in business statistics and quantitative analysis in the MBA or Executive MBA program.
This text covers the basic concepts of business statistics, data analysis and management science integrated in a contemporary spreadsheet environment. The authors emphasize practical applications and business decision-making.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Quatrième de couverture
This concise text covers the basic concepts of business statistics, data analysis, and management science in a contemporary spreadsheet environment. The authors emphasize practical applications of the approaches to business decision making. Some of-the text highlights include:
- Concise approach—This book integrates fundamental concepts of business statistics and decision models in twelve chapters. The authors take a practical, nonmathematical approach.
- Practical applications—A comprehensive database using marketing, finance, and production data, is used throughout the text to give students hands-on experience in analyzing data for practical decisions.
- Spreadsheet emphasis—The emphasis is on using spreadsheets for data analysis and decision modeling. The book features Excel and the Excel add-ins: PHStat, student version of Crystal Ball, and TreePlan.
EVERY NEW COPY OF THIS TEXTBOOK IS PACKAGED WITH A CD-ROM CONTAINING SOFTWARE ESSENTIAL FOR THIS COURSE:
- Premium Solver
- Crystal Ball—Spreadsheet add-in for simulation and risk analysis
- TreePlan—Used in chapter 8
- PHStat2Spreadsheet add—in for statistics
This free CD-ROM also contains all of the Excel files required for many of the examples in this text.
Présentation de l'éditeur
For the one semester (or briefer) course in business statistics and quantitative analysis in the MBA or Executive MBA program.
This text covers the basic concepts of business statistics, data analysis and management science integrated in a contemporary spreadsheet environment. The authors emphasize practical applications and business decision-making.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
