The Psychology of Investing - Couverture souple

Nofsinger, John R.

Couverture souple

ISBN 10 : 0130930245 ISBN 13 : 9780130930248

Editeur : Routledge, 2001

Synopsis

For undergraduate and graduate Investments courses.

The Psychology of Investing is the first text of its kind to delve into the fascinating and important subject of the psychology affecting investments. Traditional finance has focused on developing the tools which investors use to optimize expected return and risk. Understanding the psychology of investing will complement the material covered in traditional investments text.

A propos du livre

Quatrième de couverture

Traditional finance has focused on developing the tools that investors use to optimize expected return and risk. Understanding the motivations behind this behavior is extremely important when applying these financial tools. This is the first text of its kind to delve into the fascinating and important subject of the psychology affecting investments!

Includes coverage of:

• Behavioral knowledge—Draws from psychology, management, marketing, economics, and finance.
  Students can easily understand the relevance, use, and importance of the material presented across different business disciplines.
• Examples of psychological biases—Illustrated with examples of everyday behavior, and the effect of psychological biases on investment decisions is then described.
  Shows students bow to overcome their biases to increase their wealth!
• Both investment as well as non-investment examples—Used throughout the text to illustrate how different concepts relate to investing.
  This approach first helps students see how the behavior covered relates to everyday life and then ties the behavior to investment decisions.

For more information on this and other Prentice Hall Finance titles, please visit our website at www.prenhall.com/finance

Présentation de l'éditeur

For undergraduate and graduate Investments courses.

The Psychology of Investing is the first text of its kind to delve into the fascinating and important subject of the psychology affecting investments. Traditional finance has focused on developing the tools which investors use to optimize expected return and risk. Understanding the psychology of investing will complement the material covered in traditional investments text.

Détails de l'édition

• Éditeur: Routledge
• Date d'édition: 2001
• Langue: anglais
• ISBN 10: 0130930245
• ISBN 13: 9780130930248
• Reliure: Broché
• Nombre de pages: 95
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible