Articles liés à Strategic Management: Concepts and Cases: International...

Strategic Management: Concepts and Cases: International Edition - Couverture souple

David, Fred R.

 
9780131123724: Strategic Management: Concepts and Cases: International Edition
Couverture souple
ISBN 10 : 0131123726 ISBN 13 : 9780131123724
Editeur : Pearson, 2002

Synopsis

For undergraduate courses in Strategic Management, Strategy, and Business Policy.

A survey of strategic management. Briefest concepts section in the market at 350 pages. Practical, skills focus with over 50 experiential exercises in the concepts portion. All cases are written exclusively for the book. This textbook is available in paperback cases or concepts format. The ninth edition includes. Eight new cases including a new cohesion case on American Airlines! Customize this casebook @ prenhall.com/custombusiness.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

For undergraduate courses in Strategic Management, Strategy, and Business Policy.

A survey of strategic management. Briefest concepts section in the market at 350 pages. Practical, skills focus with over 50 experiential exercises in the concepts portion. All cases are written exclusively for the book. This textbook is available in paperback cases or concepts format. The ninth edition includes. Eight new cases including a new cohesion case on American Airlines! Customize this casebook @ prenhall.com/custombusiness.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Pearson
Date d'édition
2002
Langue
anglais
ISBN 10 
0131123726
ISBN 13 
9780131123724
Reliure
Broché
Nombre de pages
832
Coordonnées du fabricant
non disponible
Personne responsable
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italie