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International business: Environnements and operations, international edition, tenth edition - Couverture souple

Daniels, John-D; Radebaugh, Lee-H; Sullivan, Daniel-P

 
9780131217263: International business: Environnements and operations, international edition, tenth edition

Synopsis

For undergraduate and graduate courses in International Business.

This classic best-seller discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It takes a balanced approach to all functions of business. It features an abundance of colorful maps, strong engaging opening and closing cases, and classic and contemporary examples.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

For undergraduate and graduate courses in International Business.

This classic best-seller discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It takes a balanced approach to all functions of business. It features an abundance of colorful maps, strong engaging opening and closing cases, and classic and contemporary examples.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.