Introduction to E-Commerce: International Edition - Couverture souple

Turban, Efraim; King, David

 
9780131224506: Introduction to E-Commerce: International Edition

Synopsis

For undergraduate-level courses in Electronic Commerce.

Written by an academician and a practitioner this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

For undergraduate-level courses in Electronic Commerce.

Written by an academician and a practitioner this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9780130094056: Introduction to E-Commerce

Edition présentée

ISBN 10 :  0130094056 ISBN 13 :  9780130094056
Editeur : Pearson, 2002
Couverture souple