Guide to Managerial Persuasion and Influence - Couverture souple

Thomas, Jane P.

Couverture souple

ISBN 10 : 0131405683 ISBN 13 : 9780131405684

Editeur : Pearson, 2003

Synopsis

For courses in Business Communication and Managerial Communication.

This brief, student-friendly guide focuses on the kinds of persuasion employed by business people in their day-to-day work. It considers such factors as organizational relationships, culture, and the context of persuasive communication.

A propos du livre

À propos de la quatrième de couverture

This concise, practical book is written for you if you want to persuade and influence other people in business―how to...

• Appeal to and motivate different kinds of people
• Enhance your credibility
• Develop your working relationships
• Be influential within an organizational hierarchy
• Gain compliance and agreement with your ideas
• Influence superiors, subordinates, and customers
• Make your points logically
• Persuade in different organizational or country cultures

Like all the books in the Prentice Hall Series in Advanced Business Communication, this book is...

• Brief: summarizes key ideas only
• Practical: offers clear, straightforward tools you can use
• Reader-friendly: provides an easy-to-skim format

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 0131405683
• ISBN 13: 9780131405684
• Reliure: Broché
• Nombre de pages: 120
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie