International Business: Environments and Operations - Couverture rigide

Daniels, John D.; Radebaugh, Lee H.; Sullivan, Daniel P.

Couverture rigide

ISBN 10 : 0131461060 ISBN 13 : 9780131461062

Editeur : Pearson, 2003

Synopsis

For undergraduate and graduate courses in International Business.

This classic best-seller discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It takes a balanced approach to all functions of business. It features an abundance of colorful maps, strong engaging opening and closing cases, and classic and contemporary examples.

A propos du livre

Présentation de l'éditeur

For undergraduate and graduate courses in International Business.

This classic best-seller discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It takes a balanced approach to all functions of business. It features an abundance of colorful maps, strong engaging opening and closing cases, and classic and contemporary examples.

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 0131461060
• ISBN 13: 9780131461062
• Reliure: Relié
• Nombre de pages: 736
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie