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Essentials of Entrepreneurship and Small Business Management: International Edition - Couverture souple

Zimmerer, Thomas W; Scarborough, Norman M.

 
9780131918566: Essentials of Entrepreneurship and Small Business Management: International Edition

Synopsis

For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management.

The ideal tool for the next generation of entrepreneurs! A time-tested book that today's students need to master the most essential and critical issues involved in starting and managing a successful new business venture.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de la quatrième de couverture

Concise, Contemporary, and Practical The ideal tool for the next generation of entrepreneurs!

A time-tested book that todays students need to master the most essential and critical issues involved in starting and managing a successful new business venture.

Take a look!

  • New Sections on "Building a Business Plan," and "Putting the Business Plan to Work."
  • Sample business plan for Sluggers, an indoor pitching/batting cage, included both in the text and on the Web site.
  • A dedicated Web site at www.prenhall.com/zimmerer includes numerous links to relevant small business sites, complete chapter summaries with quizzes, and other valuable teaching and learning resources.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.