Basic Business Statistics - Couverture rigide

Berenson, Mark L.

 
9780131968691: Basic Business Statistics

Présentation de l'éditeur

For a one- or two-semester undergraduate course in business statistics.

This comprehensive 18 chapter text focuses on the underlying statistical concepts that are important to students majoring in business. The authors take an applied approach and relate the concepts and applications of statistics to the functional areas of business―accounting, marketing, management, and economics and finance. This text also emphasizes the proper use of statistics to analyze data and assumes that computer software is an integral part of this analysis. The 8th edition has been thoroughly revised to improve the applications and better motivate the statistical topics. Both Excel and Minitab software are featured.

Présentation de l'éditeur

For a one- or two-term course in Business Statistics at the undergraduate or graduate level.

This comprehensive 19-chapter business statistics text provides sufficient breadth of coverage and an applied approach which focuses on concepts and applications of statistics to the functional areas of business—accounting, marketing, management, and economics and finance. Thoroughly revised to shift its emphasis more on concepts than statistical methods, it shows students how to properly use statistics to analyze data, demonstrates how computer software is an integral part of this analysis, and provides myriad cases and projects support the learning process.

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