Selling Today: Partnering to Create Value - Couverture rigide

Manning, Gerald L.; Ahearne, Michael; Reece, Barry L.

 
9780132109864: Selling Today: Partnering to Create Value
Couverture rigide
ISBN 10 : 0132109867 ISBN 13 : 9780132109864
Editeur : Pearson, 2011

Synopsis

Extensive, real-world applications, carefully integrated with current personal selling concepts.

 

Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process.

 

As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares readers to succeed as members of a new generation of businesspeople.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Extensive, real-world applications, carefully integrated with current personal selling concepts.

 

Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process.

 

As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares readers to succeed as members of a new generation of businesspeople.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Pearson
Date d'édition
2011
Langue
anglais
ISBN 10 
0132109867
ISBN 13 
9780132109864
Reliure
Relié
Nombre de pages
544
Coordonnées du fabricant
non disponible
Personne responsable
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italie

Autres éditions populaires du même titre

9780133250923: Selling Today + New Mymarketinglab With Pearson Etext

Edition présentée

ISBN 10 :  013325092X ISBN 13 :  9780133250923
Editeur : Prentice Hall, 2012
Couverture souple