Articles liés à Public Relations Practices: Managerial Case Studies...

Public Relations Practices: Managerial Case Studies and Problems - Couverture souple

Center, Allen H.

 
9780133127645: Public Relations Practices: Managerial Case Studies and Problems
Couverture souple
ISBN 10 : 0133127648 ISBN 13 : 9780133127645
Editeur : Pearson, 2012

Synopsis

MARKET: Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.

Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

MARKET: Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.

Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Pearson
Date d'édition
2012
Langue
anglais
ISBN 10 
0133127648
ISBN 13 
9780133127645
Reliure
Broché
Nombre de pages
290
Coordonnées du fabricant
non disponible
Personne responsable
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italie