Consumer Behavior: Buying, Having, and Being

 
9780134129938: Consumer Behavior: Buying, Having, and Being

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1.

Michael R. Solomon
Edité par Prentice Hall (2016)
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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Description du livre Prentice Hall, 2016. Hardcover. État : New. book. N° de réf. du libraire 0134129938

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2.

Michael R. Solomon
Edité par Prentice Hall
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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Description du livre Prentice Hall. État : New. Brand New. N° de réf. du libraire 0134129938

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3.

Michael R. Solomon
Edité par Pearson Education (US), United States (2016)
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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Description du livre Pearson Education (US), United States, 2016. Hardback. État : New. 12th Revised edition. 276 x 216 mm. Language: English . Brand New Book. For courses in Consumer Behavior. Beyond Consumer Behavior: How Buying Habits Shape Identity Solomon s Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation of how having (or not having) certain products affects our lives. Solomon looks at how possessions influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the Twelfth Edition, Solomon has revised and updated the content to reflect major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students, making it easy to apply them outside of the classroom. The updated text is rich with up-to-the-minute discussions on a range of topics such as Dadvertising, Meerkating, and the Digital Self to maintain an edge in the fluid and evolving field of consumer behavior. Also Available with MyMarketingLab(TM) MyMarketingLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyMarketingLab(TM) does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for: 0134472470 / 9780134472478 Consumer Behavior: Buying, Having, and Being Plus MyMarketingLab with Pearson eText -- Access Card Package Package consists of: *0134129938 / 9780134129938 Consumer Behavior: Buying, Having, and Being *0134149556 / 9780134149554 MyMarketingLab with Pearson eText -- Access Card -- for Consumer Behavior: Buying, Having, and Being. N° de réf. du libraire AAS9780134129938

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4.

Michael R. Solomon
Edité par Pearson Education (US), United States (2016)
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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The Book Depository US
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Description du livre Pearson Education (US), United States, 2016. Hardback. État : New. 12th Revised edition. 276 x 216 mm. Language: English . Brand New Book. For courses in Consumer Behavior. Beyond Consumer Behavior: How Buying Habits Shape Identity Solomon s Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation of how having (or not having) certain products affects our lives. Solomon looks at how possessions influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the Twelfth Edition, Solomon has revised and updated the content to reflect major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students, making it easy to apply them outside of the classroom. The updated text is rich with up-to-the-minute discussions on a range of topics such as Dadvertising, Meerkating, and the Digital Self to maintain an edge in the fluid and evolving field of consumer behavior. Also Available with MyMarketingLab(TM) MyMarketingLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyMarketingLab(TM) does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for: 0134472470 / 9780134472478 Consumer Behavior: Buying, Having, and Being Plus MyMarketingLab with Pearson eText -- Access Card Package Package consists of: *0134129938 / 9780134129938 Consumer Behavior: Buying, Having, and Being *0134149556 / 9780134149554 MyMarketingLab with Pearson eText -- Access Card -- for Consumer Behavior: Buying, Having, and Being. N° de réf. du libraire AAS9780134129938

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5.

Michael R. Solomon
Edité par Pearson College Div
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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TextbookRush
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Description du livre Pearson College Div. État : Brand New. Ships SAME or NEXT business day. We Ship to APO/FPO addr. Choose EXPEDITED shipping and receive in 2-5 business days within the United States. See our member profile for customer support contact info. We have an easy return policy. N° de réf. du libraire 41889957

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6.

Michael R. Solomon
Edité par Pearson Education (US) 2016-01-14, Upper Saddle River (2016)
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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Blackwell's
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Description du livre Pearson Education (US) 2016-01-14, Upper Saddle River, 2016. hardback. État : New. N° de réf. du libraire 9780134129938

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Michael R. Solomon
Edité par Pearson (2016)
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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Murray Media
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Description du livre Pearson, 2016. Hardcover. État : New. N° de réf. du libraire P110134129938

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8.

Michael R. Solomon
Edité par Pearson Education (US)
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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Description du livre Pearson Education (US). Hardback. État : new. BRAND NEW, Consumer Behavior: Buying, Having, and Being (12th Revised edition), Michael R. Solomon. N° de réf. du libraire B9780134129938

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9.

Michael R. Solomon
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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Grand Eagle Retail
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Description du livre Hardcover. État : New. 12th. 276mm x 216mm x. Hardcover. Revised edition of the author's Consumer behavior, 2015.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 624 pages. 1.406. N° de réf. du libraire 9780134129938

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10.

Michael R. Solomon
Edité par Pearson College Div (2016)
ISBN 10 : 0134129938 ISBN 13 : 9780134129938
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Revaluation Books
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Description du livre Pearson College Div, 2016. Hardcover. État : Brand New. 12 edition. 608 pages. 11.25x8.75x1.00 inches. In Stock. N° de réf. du libraire z-0134129938

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