Strategies for Technical Communication in the Workplace Access Card

Gurak, Laura; Lannon, John

ISBN 10 : 013467992X ISBN 13 : 9780134679921

Editeur : Pearson, 2018

Synopsis

For introductory courses in Technical Communication.

Practical strategies for writing in the modern workplace

Drawn from the strengths of their acclaimed Technical Communication, Gurak and Lannon's Revel(TM) Strategies for Technical Communication in the Workplace helps professionals in all fields adapt their communication strategies as they navigate the global marketplace. This innovative book offers a clear and concise writing style, practical applications, numerous sample documents, coverage of technology and global issues, and many useful checklists to prepare for any situation.

The 4th Edition maintains its focus on audience and purpose, while offering many new features -- particularly updated discussions and examples of digital communication technologies. And with a fresh new look and brief format, it's sure to appeal to learners of all writing levels.

Revel is Pearson's newest way of delivering our respected content. Fully digital and highly engaging, Revel replaces the textbook and gives students everything they need for the course. Informed by extensive research on how people read, think, and learn, Revel is an interactive learning environment that enables students to read, practice, and study in one continuous experience - for less than the cost of a traditional textbook.

NOTE: Revel is a fully digital delivery of Pearson content. This ISBN is for the standalone Revel access card. In addition to this access card, you will need a course invite link, provided by your instructor, to register for and use Revel.

A propos du livre

À propos de l?auteur

Laura J. Gurak is professor and founding chair of the Department of Writing Studies at the University of Minnesota, where she teaches courses in technical writing and digital communication. She holds an MS in technical communication and a PhD in communication and rhetoric from Rensselaer Polytechnic Institute. She is author of two books from Yale University Press, one of which was the first book-length study of online social actions. Gurak is also co-editor of several edited collections and author on numerous conference presentations and papers. She is a recipient of the Society for Technical Communication's Outstanding Article award. Gurak has authored and coauthored five textbooks in technical communication, published by Pearson. She has worked as a software developer, technical writer, and communications consultant for various companies and organizations.

John Lannon is Professor Emeritus and former Director of Writing at the University of Massachusetts, Dartmouth, where he developed the undergraduate major in professional writing and later co-developed the MA program in professional writing. He has also taught at Cape Cod Community College, University of Idaho, Southern Vermont College, and University of Strasbourg. He has authored and coauthored five major textbooks in business communication, rhetoric, and technical communication; book reviews; filmstrips; environmental documents; and instructional software. He is the recipient of an NDEA Fellowship and Fulbright Lectureship. He holds a BS, MA and PhD from the University of Massachusetts, Amherst. His initial training and work was in biomedical science and technology with the USAF. He has also served as a communications consultant for various companies and government institutions.

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2018
• Langue: anglais
• ISBN 10: 013467992X
• ISBN 13: 9780134679921
• Reliure: Code d'accès imprimé
• Numéro d'édition: 4
• Nombre de pages: 9998
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie