Articles liés à Management

Management - Couverture souple

Stoner, James A. F.; Freeman, R. Edward

 
9780135447352: Management

Synopsis

The fifth edition of this text takes management into the 1990s and makes students aware of today's global environment changes, showing them how effective managers can and are adapting. Management and diversity boxes show how culturally diverse groups are being integrated into effective organizations and discuss how management styles differ throughout the world. There is increased emphasis on international management and each chapter concludes with a video case showing how an actual company has dealt with an issue covered in both the chapter and a corresponding news video clip.

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Présentation de l'éditeur

The best gets better! Ed Freeman brings his expertise on strategy and ethics to our best-selling Principles of Management Text. First management text with an AIE. Stoner is generally considered to be our highest level principles text, well-balanced and well-researched. Thoroughly fine tuned cutting edge classic video cases. New theme box on managing diversity.

Présentation de l'éditeur

Retains the solid research based approach of earlier edition, while addressing the challenges facing managers in the 21st Century.

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