Airline: A Strategic Management Simulation: International Edition - Couverture souple

Smith, Jerald R.; Golden, Peggy A.

Couverture souple

ISBN 10 : 0136072550 ISBN 13 : 9780136072553

Editeur : Pearson, 2008

Synopsis

Airline: A Strategic Management Simulation is now managed by INTERPRETIVE SIMULATIONS.  For more information about the revised simulation, please contact Interpretive Simulations at http://interpretive.com/rd5/index.php?pg=contact_us or visit their website at  www.interpretive.com

 

 

 

 

For courses in Strategic Management, Business Policy, and Marketing Strategy.

Easy to start-up and use―even for students and instructors with no computer experience―this Windows based strategic management simulation puts student teams in the position of running a regional airline. By analyzing a company's history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. Student and instructor disks are available via the web.

 

A propos du livre

Présentation de l'éditeur

Airline: A Strategic Management Simulation is now managed by INTERPRETIVE SIMULATIONS.  For more information about the revised simulation, please contact Interpretive Simulations at http://interpretive.com/rd5/index.php?pg=contact_us or visit their website at  www.interpretive.com

 

 

 

 

For courses in Strategic Management, Business Policy, and Marketing Strategy.

Easy to start-up and use―even for students and instructors with no computer experience―this Windows based strategic management simulation puts student teams in the position of running a regional airline. By analyzing a company's history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. Student and instructor disks are available via the web.

 

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2008
• Langue: anglais
• ISBN 10: 0136072550
• ISBN 13: 9780136072553
• Reliure: Broché
• Numéro d'édition: 4
• Nombre de pages: 120
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie