Articles liés à Managerial Economics and Strategy: Student Value Edition
Présentation de l'éditeur
Intended primarily for Managerial Economics courses, this text also provides practical content to current and aspiring industry professionals.
Economics is a powerful tool that can help managers to manage effectively. In Managerial Economics Jeffrey Perloff and James Brander use real-world issues and examples from actual markets to show future managers how economic principles can be used in business decisions.
In text examples and boxed mini-cases use actual data to illustrate how to use basic models. For example, to illustrate rivalry in oligopolistic markets, the authors look at rivalry between United and American Airlines and between Coke and Pepsi. Mini-case examples include why American Apparel is vertically integrated and why upscale manufacturers limit the number of designer hand-bags a customer is allowed to buy.
To help future managers learn to solve new problems, Perloff and Brander repeatedly demonstrate problem-solving through in-text Q&As. Each Q&A poses an important managerial or economic issue and demonstrates how to solve it using a step-by-step approach.
Note: You are purchasing a standalone product; MyEconLab does not come packaged with this content. If you would like to purchase both the physical text and MyEconLab search for ISBN-10: 0133457087/ ISBN-13: 9780133457087. That package includes:
- ISBN-10: 0321566440 / ISBN-13: 9780321566447 Managerial Economics
- ISBN-10: 013314612X / ISBN-13: 9780133146127 MyEconLab -- NEW MyEconLab with Pearson eText -- Standalone Access Card -- for Managerial Economics
MyEconLab is not a self-paced technology and should only be purchased when required by an instructor.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
- ÉditeurPearson College Div
- Date d'édition2013
- ISBN 10 0137036051
- ISBN 13 9780137036059
- ReliureFeuillets mobiles
- Langueanglais
- Nombre de pages800
Résultats de recherche pour Managerial Economics and Strategy: Student Value Edition
Image d'archives
Managerial Economics and Strategy, Student Value Edition
Vendeur : dsmbooks, Liverpool, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
Loose Leaf. Etat : Good. Good. book. N° de réf. du vendeur D7S9-1-M-0137036051-3
Quantité disponible : 1 disponible(s)